Joe Rogan is a $100m Bargain for Spotify
The deal will be the tipping point for the audio giant
Published in
6 min readMay 20, 2020
Spotify has completed the deal of the year by securing Joe Rogan for a modest $100m. I don’t believe the number is this low and I wouldn’t be surprised if it’s $25m signing bonus, along with a $25m yearly payment combined with a slice of the ongoing advertising revenue to bring this over the $100m mark.
