HOW CREATIVITY RULES THE WORLD

the art and business of turning your ideas into gold

A HARPERCOLLINS LEADERSHIP BOOK

You can learn how to make creativity work for your business or career.

In this book, I am going to show you how creativity is merely a series of habits, actions, and attitudes that you can develop—regardless of who you are and what you do.

There has never been a more crucial time than now to develop your creativity and your ability to innovate. Coming up with original ideas of value is today’s most precious resource.

Contrary to a myth that has been unfairly perpetuated, creativity can be taught and learned.

How Creativity Rules the World builds the case for creativity as an inexhaustible resource available to everyone and proves that it is the key to thriving in the business world and beyond.

I discovered the power of creativity when I transitioned from being an unhappy Harvard-trained corporate lawyer to a thriving entrepreneur and innovator in the art world. I flipped the barrenness around me to emerge as one of the most well-known disruptors in the art world.

How Creativity Rules The World will make the creative process of successful seven-figure artists and billion-dollar entrepreneurs, as well as my own, accessible and actionable for anyone who want to take the power of their ideas to the next level.

  • WINNER OF THE AXIOM BOOK AWARD IN THE ENTREPRENEURSHIP CATEGORY

  • WINNER OF THE INTERNATIONAL BOOK AWARD IN THE ENTREPRENEURSHIP CATEGORY

  • ONE OF THE TOP CREATIVITY AND BUSINESS BOOKS AS CHOSEN BY THE NEXT BIG IDEA CLUB

  • HONORABLE MENTION BY THE LATINO BOOK AWARDS

  • ONE OF THE TODAY SHOW BOOKS FEATURED IN 2022

With this book, you will learn how to:

  • Overcome limiting thoughts and dispel myths about creativity.

  • Unleash your creativity through concrete data, historical passages, and examples of modern entrepreneurship.

  • Develop timeless habits, principles, and tools that worked six centuries ago continue to work today.

  • And, employ creativity to your everyday lives to produce extraordinary results.

After applying the principles in How Creativity Rules the World to my own business, I started teaching them to hundreds of people, ranging from entrepreneurs to artists to CEOs.

As evidenced by my students’ creative successes, I know that this timeless guide will allow you to strike gold with your ideas.

 How Creativity Rules The World

HOW CREATIVITY RULES THE WORLD HAS BEEN FEATURED ON:

Click on each thumbnail to read the full article

About the Author

After a successful career as a corporate attorney, in 2009 I launched and grew a seven-figure art advisory.

Since then, I’ve worked with some of the world’s top artists, including Chinese activist Ai Weiwei and incognito street sensation Banksy. I have also advised hip-hop moguls, Oscar® winning actors, Tony® winning producers, CEOs of Fortune 500 companies and many more.

As a proud Latina, Venezuelan immigrant and Harvard graduate, I am passionate about sharing my first-hand studies of more than 450 artists from a variety of cultures and adding perspective and diversity to one of the most important topics today: creativity in business and in life.

I share my ideas and advice to 175,000 social media followers and on my newsletter and blog, The Groove.